The Public Image of Nursing Can Be Changed Using Several Approaches The public image of nurses can and must be changed. Image is not merely a matter of pride and self-esteem but is affecting recruitment of nurses. Some criticism of nursing is partially true such as the public perception that nurses rely on doctors’ orders for every nursing action. Other notions of nursing are completely false and are perpetrated by the media. The media are the greatest threat to the image of nursing. Nurses need to be advocates for their profession as they deal with the media and the public. However, as a result of the continuing and worsening nursing shortage, nurse must direct their most intense campaigns toward potential recruits for nursing. The most...The end:
..... have its strongest force as an advertisement for nurses as they really are and how they work in everyday practice. References Donelan , K. & Buerhaus , P. (2008). Public perceptions of nursing careers. Nursing Economics, 26(3), 143-152. Hayes, L. (2007). Recruitment strategies for baccalaureate nursing students in Ontario. Journal of Nursing Education, 46(6), 261-269. Strickland, C. (2006). Media portrayals of nurses: What we can do. Journal of Psychosocial Nursing & Mental Health Services, 44(3), 6-9. Watson, J. & Foster, R. (2003). The Attending Nurse Caring Model: Integrating theory, evidence and advanced caring-healing therapeutics for transforming professional practice. Journal of Clinical Nursing, 12, 360-365.