The Four I’s and Maple Leaf Foods

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Essay #: 060346
Total text length is 17,808 characters (approximately 12.3 pages).

Excerpts from the Paper

The beginning:
The four I’s (issues, interests, institutions and information) and Maple Leaf Foods
Introduction
This paper relates the four I’s to Maple Leaf Foods, Inc. The essay that follows looks at the history of Maple Leaf Foods and explores the area of business in which it specializes. The paper also looks at such matters as public perception; private politics; public politics; and court/regulatory scrutiny and how the four I’s apply to each of them – chiefly by examining one specific issue in each category (as it pertains to Maple Leaf Foods). As it turns out, the issues that are explored under each heading are basically all offshoots of the much-larger issue of food safety that nearly destroyed Maple Leaf Foods in late 2008. When everything is...
The end:
.....com/en/corporate/company-info/our-rich-history/
Natural Resources Canada. (n.d.). Maple Leaf Foods Inc.: corporate energy efficiency strategy. Retrieved May 12, 2010 from http://www.oee.nrcan.gc.ca/publications/industrial/cipec/Maple-Leaf-study-E.pdf
Ontario Ministry of Agriculture, Food & Rural Affairs. (2010). The Ontario food safety system. Retrieved May 14, 2010 http://www.omafra.gov.on.ca/english/infores/foodsafe/ofsindex.html
Regulatory affairs specialists jobs. (2010). Retrieved May 14, 2010 from http://www.wowjobs.ca/jobs-regulatory+affairs+specialist-jobs
Scholz, D. (2009, May 18). Damage control. Marketer News. Retrieved May 14, 2010 from http://www.marketingmag.ca/english/news/marketer/article.jsp?content=20090525_101955_4172