Mergers and Acquisitions

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Essay #: 060587
Total text length is 5,914 characters (approximately 4.1 pages).

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The beginning:
Mergers and Acquisitions
Google Inc. is a huge company that is forever on the look-out for new ways of increasing its market share and clout. However, one way of achieving these aims is not new at all – corporate mergers. With that in mind, it appears as though the one company that Google Inc would be best served merging with is Lycos; the reason for this is that Lycos appears to offer a new product that is far in advance of anything that Yahoo! Messenger can offer; specifically, Lycos Phone is offering “virtually free” VoIP integrated communications platform, combining together IM, real-time video on demand streaming content, video chat, IM and an MP3 player. The sense from at least one industry insider is that the Lycos offer of a...
The end:
.....acquisitions: Definition. Retrieved from http://www.investopedia.com/university/mergers/mergers1.asp
Keating, T. (2010). Lycos Phone blows away Skype and Yahoo! Messenger [blog post]. VoIP and Gadgets Blog. Posting to http://blog.tmcnet.com/blog/tom-keating/voip/lycos-phone-blows-away-skype-and-yahoo-messenger.asp
McDonald, J., Coulthard, M., & De Lange. P. (2006) Planning for a successful merger or acquisition: Lessons from an Australian study. Journal of Global Business and Technology. Retrieved from http://www.gbata.com/docs/jgbat/v1n2/v1n2p1.pdf
Vijayan, J. (2008, February 1). Privacy advocates sound alarms. Retrieved from http://www.computerworld.com/s/article/9060703/Privacy_advocates_sound_alarms_over_Microsoft_s_bid_to_buy_Yahoo