Mergers and Acquisitions


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Essay #: 060587
Total text length is 5,914 characters (approximately 4.1 pages).

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The beginning:
Mergers and Acquisitions
Google Inc. is a huge company that is forever on the look-out for new ways of increasing its market share and clout. However, one way of achieving these aims is not new at all – corporate mergers. With that in mind, it appears as though the one company that Google Inc would be best served merging with is Lycos; the reason for this is that Lycos appears to offer a new product that is far in advance of anything that Yahoo! Messenger can offer; specifically, Lycos Phone is offering “virtually free” VoIP integrated communications platform, combining together IM, real-time video on demand streaming content, video chat, IM and an MP3 player. The sense from at least one industry insider is that the Lycos offer of a...
The end:
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