Letter on Using Environmental Collectibles to Fight the BP Oil Spill


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Essay #: 061567
Total text length is 12,175 characters (approximately 8.4 pages).

Excerpts from the Paper

The beginning:
Dear Client,
Enclosed please find my proposal to design and retail a series of dolls of threatened species in order to raise money for cleanup efforts necessitated by BP’s oil spill in the Gulf of Mexico.
The project consists of two stages: (1) design of the dolls; and (2) manufacturing of prototypes of the dolls to sell online, and via affiliates. The dolls will be manufactured on demand, so that customer orders will trigger creation of their order just for them.
The proposal contained herein explains how I propose to execute this project. For a total budget of $10,000, I and my team of four staff members anticipate being able to create prototypes of each of the dolls, build an e-tailing website, and generate basic market demand for the...
The end:
...... We have set aside $3,250 for marketing efforts, which will include the creation of a media kit to be mailed out to members of the press, and the creation of a video to be posted to YouTube.
For environmentalism to become truly successful in counteracting the kinds of practices that led to the BP oil spill, it has to compete in the marketplace. By placing these dolls into circulation, we will putting a face (and a very cute and collectible one at that!) to a number of endangered species in Canada, and making consumers feel good about owning and collecting visible tokens of their commitment to the environment.
We hope that you will support our project. Thank you again for your time and consideration.