Do More Fans Attend Games When the Team is More Successful?

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Essay #: 071122
Total text length is 5,111 characters (approximately 3.5 pages).

Excerpts from the Paper

The beginning:
Do More Fans Attend Games When the Team is More Successful?
This paper examines the notion that attendance at major league games is linked with a team’s success.
Hypothesis
The hypothesis is that attendance tends to be larger the more successfully a team performs. Basic Consumer Theory, as described in class notes, predicts that consumers choose goods and services in a bundle that maximizes utility for available resources (also known as getting the greatest bang for the buck). Without getting far into the psychology of why people watch games, it seems reasonable that people enjoy winning and identifying with winners. Therefore, as a hypothesis, when a home team is performing well, more people are likely to attend games because they believe...
The end:
.....imum. As can be seen, the average attendance increases as the team’s ranking improves, although the standard deviation is quite high, indicating that there are other significant factors affecting a team’s performance, such as those previously discussed.
Conclusion
Evidence from the last twenty years of attendance and performance data for the Atlanta Braves supports the hypothesis that attendance tends to be larger the more successfully the team performs. However, there is also evidence that attendance is strongly influenced by other factors.
References
Class Notes
Class Text
http://www.baseball-reference.com
Associated Press, “1994 strike was a low point for baseball”, 2004, retrieved from http://sports.espn.go.com/mlb/news/story?id=1856626